The team at Personal Financial Matters has many years’ experience providing practical financial planning advice to people, families and businesses in the Midlands and the surrounding area.

We provide advice across a wide range of services including  mortgages and protection. We are committed to putting clients at the heart of everything we do and to developing long-term relationships with our clients.

This is achieved by ensuring that we understand the individual needs of each client, and to implementing tailored financial plans to address those needs.

At Personal Financial Matters, we pride ourselves on the friendly and approachable nature of our advisers and staff, and on playing an integral part of the local community.


Babita is the Director of the business and has always had a passion for helping people navigate their way through their mortgage journey. She is great at problem solving, therefore,
if you have a complex case, Babita is your go-to. In the little spare time that Babita has, she enjoys spending it with her 2 children and catching up with friends.



Anil joined the business in August 2020, fresh into the industry and he became a fully qualified mortgage & protection adviser in April 2021. Anil is learning fast and has developed an interest in the Buy to Let investment world. Anil is a big sports fan and has many hidden talents such as his gourmet cooking and creative artistry.


Kuldep is our senior adviser with over 16 years experience in the financial industry and he has brought this wealth of experience to PFM. He enjoys the challenges of the ever-changing mortgage market and is an advocate for protecting all clients.

Kuldep also offers a bespoke Will Writing service to ensure that his clients last wishes are honoured. Away from his working life, he is a No.1 netball Dad to his daughter and he enjoys watching his son compete in swimming.


Bal joined the practice in August 2022 bringing with him over 10 year’s experience and extensive knowledge of the mortgage market, coupled with technical expertise on the suite of protection products available. Offering a bespoke advice service to his clients, his speciality is complexed Self Employed and specialist Buy to Let / portfolio cases. Bal’s spare time is filled with creating memories and having fun with his 2 young boys, whilst also having an avid passion for football – playing, coaching and watching from the terraces.

Want to know more?

To find out more or to arrange a meeting with us, please call
01902 587044 or email